AI Sales Coaching for Security & Alarms Field Sales Teams

Boost Trust
Overcome Objections
Empower your security and alarms sales team with AI-driven coaching tailored for quickly conveying value and urgency in trust-critical scenarios.
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Angled mobile phone screen displaying a Parlay user dashboard with rep profile, performance scores, and a weekly progress graph to visualize improvement over time.
AI feedback card displaying communication scores in four areas—92% Persistence, 71% Soft Closing, 58% Questioning, and 87% Speed & Tonality—highlighting improvement areas.
Card labeled “Total Visibility” with “100% Real-Time Performance Tracking,” highlighting Parlay’s complete transparency into rep performance.

Dominate the Security & Alarms Field with AI

35%

Increase in conversion rates with AI coaching

8 minutes

Average time to resolve sales objections

50%

Reduction in customer churn with proactive strategies

25%

Improvement in sales rep efficiency

3x

Faster training times for new hires

Receive targeted, actionable insights... analyzing more than just words!

AI Insights
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Parlay’s conversation intelligence platform delivers instant clarity on your team’s performance, highlighting where reps excel and where they need improvement—so you can fine-tune strategies that ultimately boost revenue.
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Mobile phone screen displaying Parlay’s user score overview for Tommy Brooks, showing performance summary and individual scores in persistence, soft closing, questioning, and speed & tonality.

Why Security & Alarms Teams Trust Parlay

Instant Objection Handling

Parlay’s AI assists in real-time to tackle objections, ensuring your team can establish trust swiftly and effectively.

Efficient Value Communication

Our solutions train reps to succinctly and convincingly present the value proposition, crucial for high-stakes environments.

Enhanced Customer Retention

Parlay helps monitor interactions to preemptively address issues, maintaining a satisfied customer base.

Speedy Rep Onboarding

Drastically reduce the time needed to get new representatives up to speed with intuitive AI-guided training.

The Future of Sales Belongs to the Rep

We’re not here to coddle sales reps. We’re here to give them a fighting chance—armed with real coaching, real clarity, and real data.

Sales will always reward the bold. Parlay just makes sure the bold have better tools. Welcome to the new standard. Let’s build stronger reps, smarter teams, and a better game.
Mobile screen in black and white displaying Parlay’s user dashboard for Tommy Brooks, including a performance score of 82, identified strengths and weaknesses, and a leaderboard ranking reps by score and number of recordings.
Performance card for Tommy Brooks showing a score of 82 with identified strengths in persuasion and influence, and weaknesses in word choice and filler words.

Ready to transform your sales team?

Stop guessing and start growing. With Parlay, leaders get the real-time visibility to drive performance, and reps get the immediate feedback to elevate their game.
Schedule a Demo
Schedule a Demo