Features Built for Real Sales Growth

Parlay gives you everything you need to coach smarter, close faster, and build a sales team that wins—conversation by conversation.
Card labeled “Total Visibility” with “100% Real-Time Performance Tracking,” highlighting Parlay’s complete transparency into rep performance.
Card titled “3-Step AI-Driven Improvement Plans On Every Pitch” showing action plans with phrasing adjustments, mirroring techniques, and expert sales advice.
Full-Team Visibility
See exactly how each rep performs across persuasion, clarity, objection handling, and closing—no guesswork needed.
Instant AI Feedback
Every pitch gets broken down immediately with clear, personalized coaching tips your reps can apply on the spot.s.
Competitive Leaderboards
Fuel your team’s competitive spirit with live leaderboards, weekly highlights, and friendly rivalries that drive results.
Real-Time Sales Intelligence

Pinpoint Coaching Needs Fast

Parlay’s AI listens, scores, and highlights critical coaching opportunities automatically—so you can spend less time searching and more time improving.er.
Performance card for Tommy Brooks showing a score of 82 with identified strengths in persuasion and influence, and weaknesses in word choice and filler words.
Communication Mastery

Build Better Communicators

Our AI analyzes every pitch and breaks down messaging clarity, tone, and persuasion—helping reps deliver cleaner, more effective pitches.
AI feedback card displaying communication scores in four areas—92% Persistence, 71% Soft Closing, 58% Questioning, and 87% Speed & Tonality—highlighting improvement areas.
Team Culture Boosters

Gamify Growth

Drive engagement and motivation with achievement badges, top-rep shoutouts, and a coaching experience that actually feels rewarding.
Leaderboard card showcasing top rep James Biesinger with a score of 92, followed by Alex Briggs, Pharaoh Jones, and Tommy Brooks, each with their recording counts and scores.

More Than Coaching—It’s a Whole New Sales Culture

Mobile screen displaying Parlay’s user dashboard for Tommy Brooks, including a performance score of 82, identified strengths and weaknesses, and a leaderboard ranking reps by score and number of recordings.
Stronger Sales Conversations - By focusing on real communication skills, Parlay helps reps sell naturally, confidently, and consistently—no weird scripts or canned lines.
Revenue-Driving Data You Can Use - Every insight Parlay captures is tied to real outcomes—giving you the clearest, most usable sales data you’ve ever had.

Frequently asked questions

How does Parlay actually work?
Is Parlay just another way to micromanage reps?
How fast does feedback show up after a pitch?
Can Parlay really adapt to each rep’s strengths?
What makes Parlay different from tools like Siro, Gong, or Chorus?
Is it hard to set up?
Who is Parlay best for?

Ready to transform your sales team?

Stop guessing and start growing. With Parlay, leaders get the real-time visibility to drive performance, and reps get the immediate feedback to elevate their game.