Features · AI sales coaching_

Sales coaching that works for you, not on you.

Parlay is the first OAM, an Opportunity Acceleration Machine: it turns every pitch into a deal with a value and a next step, then coaches you with a Double Down for the next one.

Start free

First 5 hours free
No card

Running a team? Book a 15-min demo →

Reps on Parlay sold 40% more in year one

Double down

Hold the pause after your pricing line. You filled it twice today.

[01]What you get_

Three things after every pitch.

01 · Today

Your next move

Every pitch scored on six skills, with what landed, what lost them and exactly what to do next on that deal.

  • What landed
  • What lost them
  • What to do next
02 · This week

Your number

Every deal you pitched, with its value and the next step from the call. Know which follow-ups to chase first. No CRM needed.

  • Deal value
  • Next step from the call
  • Works without a CRM
03 · Every pitch after

Your Double Down

Parlay finds the one habit costing you the most, names it after every pitch, and hands you a three-step plan to fix it.

  • One habit at a time
  • Three-step action plan
  • Coached until it sticks
+19%

Our 51 lowest-starting reps lifted their weakest skill 19%, first 10 pitches vs. their latest 10.

Start free

Your first 5 hours of pitches, coached free. No card.

Three reps comparing their Parlay scores on their phones

[02]The scoreboard_

A scoreboard to climb. Not a camera on you.

Leaderboards, streaks and daily wins. On your own, only you see your pitches. On a team, you see where you rank.

“What Parlay told me to change closed me multiple deals this week.”
Veteran rep at Aptive
The Parlay Chip worn on a lanyard over a work jacket

[03]Capture_

Your phone, or clip on the Parlay Chip.

Hit record on your phone, or wear the Chip and forget it's there. Doors, demos or dials, every pitch lands in your app, scored.

Start free on your phone →

[04]Works with your CRM_

Keep your CRM. Add an OAM.

Your CRM

Tracks deals for the company.

  • Where every deal stands
  • Reporting for leadership
  • Stays your system of record

Parlay, your OAM

Moves them for you.

  • Builds deals from your conversations
  • Next steps, notes and tasks from the call
  • Who to follow up with first
  • Can update your CRM for you

No CRM? Your deals still live in Parlay, with their value and next step, from your very first pitch.

[05]The team view_

Sharpen your reps. Don't just watch them.

  1. 01

    Every rep, scored

    Every pitch your reps record gets a score on six skills.

  2. 02

    Weak spots, ranked

    Your bottom third is one habit away. See which one.

  3. 03

    What to coach this week

    Walk into every 1:1 knowing what to work on.

Book a 15-min demo

From $65/seat/month · Live in under a week

[06]Answers_

Frequently asked questions

01What is Parlay, and how does its AI sales coaching work?

Parlay is the first OAM, or Opportunity Acceleration Machine: it turns your sales conversations into deals, matched to the right prospect or account, with a likely dollar value, the next step, notes and tasks, and who to follow up with first. On top of that, it coaches you: every pitch is scored, and you get a Double Down, the one thing to work on next, with a three-step plan. Record on your phone or the Parlay Chip. It works alongside your CRM, or without one.

02How is Parlay different from call recorders like Gong or Chorus?

Call recorders save hours of audio that nobody reviews, and most sales tools exist to track the rep. Parlay works for the rep. Every pitch gets scored, and you walk away with your next move, what the deal is worth, and the one habit to fix. Managers get every rep scored and the team's weak spots ranked, so they know exactly what to coach this week.

03How fast can I get started?

A rep can start today: your first 5 hours of pitches are coached free, with no card. Teams are live in under a week. It starts with a 15-minute demo with the founders, then we set Parlay up around your scripts and objections.

04Does Parlay actually make reps better?

Yes. Reps on Parlay sold 40% more in their first year. Our 51 lowest-starting reps improved their weakest skill 19% from their first 10 pitches to their latest 10. Because every pitch gets coached, not just the few a manager has time to hear, reps fix the habit costing them the most while it still matters.

05Does Parlay replace my CRM?

No. Parlay works alongside your CRM and can update it for you, so it gets fed without you typing. Your CRM tracks deals for the company. Parlay helps you move them.

06How much does Parlay cost?

For reps, your first 5 hours of pitches are coached free, with no card. After that it's $20 a month for 25 hours or $50 a month for 65 hours, with no contract. For teams, pricing starts at $65 per seat per month on an annual plan, and seat minimums apply.

Stop guessing. Start getting paid.

Start free

First 5 hours of pitches coached free. No card.

See pricing →Running a team? Book a 15-min demo →